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A comprehensive guide to learning technologies that unlock the value in big data Cognitive Computing provides detailed guidance toward building a new class of systems that learn from experience and derive insights to unlock the value of big data. This book helps technologists understand cognitive computing's underlying technologies, from knowledge representation techniques and natural language processing algorithms to dynamic learning approaches based on accumulated evidence, rather than reprogramming. Detailed case examples from the financial, healthcare, and manufacturing walk readers step-by-step through the design and testing of cognitive systems, and expert perspectives from organizations such as Cleveland Clinic, Memorial Sloan-Kettering, as well as commercial vendors that are creating solutions. These organizations provide insight into the real-world implementation of cognitive computing systems. The IBM Watson cognitive computing platform is described in a detailed chapter because of its significance in helping to define this emerging market. In addition, the book includes implementations of emerging projects from Qualcomm, Hitachi, Google and Amazon. Today's cognitive computing solutions build on established concepts from artificial intelligence, natural language processing, ontologies, and leverage advances in big data management and analytics. They foreshadow an intelligent infrastructure that enables a new generation of customer and context-aware smart applications in all industries. Cognitive Computing is a comprehensive guide to the subject, providing both the theoretical and practical guidance technologists need. Discover how cognitive computing evolved from promise to reality Learn the elements that make up a cognitive computing system Understand the groundbreaking hardware and software technologies behind cognitive computing Learn to evaluate your own application portfolio to find the best candidates for pilot projects Leverage cognitive computing capabilities to transform the organization Cognitive systems are rightly being hailed as the new era of computing. Learn how these technologies enable emerging firms to compete with entrenched giants, and forward-thinking established firms to disrupt their industries. Professionals who currently work with big data and analytics will see how cognitive computing builds on their foundation, and creates new opportunities. Cognitive Computing provides complete guidance to this new level of human-machine interaction. Получить ссылку |
Продвигаем и рекламируем с помощью Google Analytics
Автор: Илья Мельников
Год издания:
Даже если ваш сайт был создан в профессиональной web-студии и у него получился роскошный дизайн, это совсем не значит, что с момента появления его в сети Интернет это хоть как-то повлияет на продажи товара. Мало создать интерактивный и технически совершенный интернет-ресурс. Важно сделать так, чтобы посетитель «нашел дорожку» на ваш сайт и попал на нужную ему страницу, став потенциальным, а потом и реальным покупателем.
Одним из сервисов, позволяющих проверить эффективность работы сайта и рекламной кампании, проводимой в сети Интернет, является Google Analytics.
Введение в Google Analytics
Автор: А. С. Петроченков
Год издания:
Человек зарегистрировался на сайте и начал оформлять заказ. Все хорошо, мы довольны. Но что это? На третьем этапе (подтверждение заказа) больше половины пользователей уходит! Вот где проблема и засада. С рекламой все хорошо, на сайте много людей, но почему из 843 начавших оформление заказа до оплаты доходят лишь 490? Ответы – в этой книге! В ней вы найдете подробные иллюстрированные пошаговые инструкции на все случаи жизни, с их помощью даже начинающий пользователь сможет легко освоить Google Analytics. Изучив книгу, вы поймете все нюансы веб-аналитики, сможете уверенно работать без помощи наемного специалиста и самостоятельно контролировать работу своего веб-ресурса.
Mobile Computing Deployment and Management. Real World Skills for CompTIA Mobility+ Certification and Beyond
Автор: Robert Bartz J.
Год издания:
Mobile computing skills are becoming standard in the IT industry Mobile Computing Deployment and Management: Real World Skills for CompTIA Mobility+ Certification and Beyond is the ultimate reference for mobile computing. Certified Wireless Network Expert Robert J. Bartz guides IT and networking professionals through the fundamental and advanced concepts of mobile computing, providing the information and instruction necessary to get up to speed on current technology and best practices. The book maps to the CompTIA Mobility+ (MB0-001) exam, making it an ideal resource for those seeking this rewarding certification. The mobile device has already overshadowed the PC as a primary means for Internet access for a large portion of the world's population, and by 2020, there will be an estimated 10 billion mobile devices worldwide. Mobile connectivity has become the new standard for business professionals, and when combined with cloud computing, it creates a world where instant access is the norm. To remain relevant, IT professionals must hone their mobile skills. The ability to manage, develop, and secure a mobile infrastructure is quickly becoming a key component to entering the IT industry, and professionals lacking those skills will be left behind. This book covers all aspects of mobile computing, including: Radio frequency, antenna, and cellular technology Physical and logical infrastructure technologies Common mobile device policies and application management Standards and certifications, and more Each chapter includes hands-on exercises, real-world examples, and in-depth guidance from the perspective of a mobile computing expert. IT professionals looking to expand their capabilities need look no further than Mobile Computing Deployment and Management: Real World Skills for CompTIA Mobility+ Certification and Beyond for the most comprehensive approach to mobile computing on the market today.
Developing Human Capital. Using Analytics to Plan and Optimize Your Learning and Development Investments
Автор: Gene Pease
Год издания:
Don't squander your most valuable resource! Collectively, your workers are your company's most important and most valuable asset. To make the most of this asset, nothing beats quantitative performance and investment measurement. Learning and Development is an 80 billion-dollar industry, and every valuable employee represents a sizable investment on the part of your company. To keep your business moving forward, effective management of human capital is crucial. It generates plenty of data, and deep analysis of this data helps you provide feedback and make adjustments to capitalize on the combined knowledge, skills, and creativity of your workers. Developing Human Capital: Using Analytics to Plan and Optimize Your Learning and Development Investments provides a guidebook for collecting, organizing, and analyzing the data surrounding human capital so you can make the most of your employees' potential. Use predictive analysis to optimize human capital investments Learn effective study design and alignment Get the tools you need for measurement, surveys, and analysis Decide what to measure and how to measure it Outline your company's current and future analytics technology needs Map data sources, and overcome barriers to data collection Authors Gene Pease, Bonnie Beresford, and Lew Walker provide case studies in which major companies applied human capital analytics to guide people decisions, and expand upon the role of analytics in Learning and Development. Developing Human Capital: Using Analytics to Plan and Optimize Your Learning and Development Investments is an essential guide to 21st century human resources and management practices, and can keep you from squandering your company's most valuable resource.
Harness Oil and Gas Big Data with Analytics. Optimize Exploration and Production with Data Driven Models
Автор: Keith Holdaway
Год издания:
Use big data analytics to efficiently drive oil and gas exploration and production Harness Oil and Gas Big Data with Analytics provides a complete view of big data and analytics techniques as they are applied to the oil and gas industry. Including a compendium of specific case studies, the book underscores the acute need for optimization in the oil and gas exploration and production stages and shows how data analytics can provide such optimization. This spans exploration, development, production and rejuvenation of oil and gas assets. The book serves as a guide for fully leveraging data, statistical, and quantitative analysis, exploratory and predictive modeling, and fact-based management to drive decision making in oil and gas operations. This comprehensive resource delves into the three major issues that face the oil and gas industry during the exploration and production stages: Data management, including storing massive quantities of data in a manner conducive to analysis and effectively retrieving, backing up, and purging data Quantification of uncertainty, including a look at the statistical and data analytics methods for making predictions and determining the certainty of those predictions Risk assessment, including predictive analysis of the likelihood that known risks are realized and how to properly deal with unknown risks Covering the major issues facing the oil and gas industry in the exploration and production stages, Harness Big Data with Analytics reveals how to model big data to realize efficiencies and business benefits.
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