Favorite Cakes
Автор: Williams Sonoma Test Kitchen
Год издания: 0000
Simple, easy-to-follow directions, ideas for customizing, decorating tips and techniques, and common baking mistake solutions will help bakers of every level make the most of this book. Organized by basic recipes, modern, and specialty cakes, and including 40 recipes and full-color photography, there’s a cake for every occasion. You’ll find essential frostings, meringue, and other cake toppers. Discover reinvented classics, such as Champagne and Raspberry Mini Layer Cake, Rose and Vanilla Bean Mini Tea Cakes, Coconut and Lime Curd Layer Cake, Blood Orange Chiffon Cake, Dulce de Leche Crepe Cake, and Brown Butter and Plum Upside Down Cake. And when it comes to celebrations and parties, this book has you covered with recipes like Vanilla and Berry Ombre Layer Cake, Chocolate, Coconut and Caramel Sheet Cake, and 8-Layer Honey Pistachio Cake. This beautiful and giftable collection of classic and new favorites, developed by the Williams Sonoma Test Kitchen, is fit for occasions year-round.
Content Marketing for Nonprofits. A Communications Map for Engaging Your Community, Becoming a Favorite Cause, and Raising More Money
Автор: Kivi Miller Leroux
Год издания:
Nonprofits are communicating more often and in more ways than ever before . . .but is anyone paying attention? In her follow-up to The Nonprofit Marketing Guide: High-Impact, Low-Cost Ways to Build Support for Your Good Cause, Kivi Leroux Miller shows you how to design and implement a content marketing strategy that will attract people to your cause, rather than begging for their attention or interrupting them with your communications. Youll learn how to plan, create, share, and manage relevant and valuable content that inspires and motivates people to support your nonprofit in many different ways. Inside: Eye-opening look at how nonprofit marketing and fundraising is changing, and the perils of not quickly adapting Up-to-date guidance on communicating in a fast-paced, multichannel world How to make big-picture strategic decisions about your content, followed by pragmatic and doable tactics on everything from editorial calendars to repurposing content Real-world examples from 100+ nonprofits of all sizes and missions This book is your must-have guide to communicating so that you keep the supporters you already have, attract new ones, and together, change the world for the better.