Найти книгу: "Beached Whale"

Companies and the leaders within them struggle to achieve results. <br><br> With the advances in technology companies are either running successfully into this new world, or failing to keep up. Is your company beached? Stranded on the sands of past success? Slow and steady no longer wins the race. <br><br> <i>Beached Whale</i> will equip you to evaluate if your company has become beached. Do you have a coordinated enterprise company, or do you have a company mired down in bureaucracy? You could be a Beached Whale company. There is only one way to find out.

Using the ancient Inuit whale hunt as a metaphor for big sales, Whale Hunting gives you a clear nine-phase model for successfully finding, landing, and harvesting whale-sized sales accounts—the kind of sales that transform your business. Here, you’ll learn how to turn the dangerous endeavor of selling to large companies and big contracts into a strategy for continued success and growth. Stop wasting time with little accounts and start landing monster accounts.

Whales are among the largest, most intelligent, deepest diving species to have ever lived on our planet. We have hunted them for thousands of years and scratched their icons into our mythologies. They simultaneously fill us with waves of terror, awe and affection – yet we know hardly anything about them.Whales tend to only enter our awareness when they die, struck by a ship or stranded in the surf. They evolved from land-roaming, dog-like creatures into animals that move like fish, breathe like us, can grow to 300,000 pounds, live 200 years and roam entire ocean basins. Yet despite centuries of observing whales, we know little about their evolutionary past.In this remarkable new book, the Smithsonian’s star palaeontologist Nick Pyenson takes us to the ends of the earth and to the cutting edge of whale research as he searches for the answers to some of our biggest questions about these graceful giants. His rich storytelling takes us deep inside the Smithsonian’s unparalleled fossil collection, to frigid Antarctic waters, and to the arid desert of Chile, where scientists race against time to document the largest fossil whalebone site on earth.Spying on Whales is an illuminating story of scientific discovery that brings readers closer to the most enigmatic and beloved animals of all time.