Найти книгу: "Flavor Perception"

Unlike other human senses, the exact mechanisms that lead to our perception of flavor have not yet been elucidated. It is recognised that the process involves a wide range of stimuli, which are thought likely to interact in a complex way, but, since the chemical compounds and physical structures that activate the flavor sensors change as the food is eaten, measurements of the changes in stimuli with time are essential to an understanding of the relationship between stimuli and perception. It is clear that we need to consider the whole process – the release of flavor chemicals in the mouth, the transport processes to the receptors, the specificity and characteristics of the receptors, the transduction mechanisms and the subsequent processing of signals locally and at higher centres in the brain. This book provides a state-of-the-art review of our current understanding of the key stages of flavor perception for those working in the flavor field, whether in the academic or industrial sector. In particular, it is directed at food scientists and technologists, ingredients suppliers and sensory scientists.

The world is upside down. The emerging market countries are more important than many investors realise. They have been catching up with the West over the past few decades. Greater market freedom has spread since the end of the Cold War, and with it institutional changes which have further assisted emerging economies in becoming more productive, flexible, and resilient. The Western financial crisis from 2008 has quickened the pace of the relative rise of emerging markets – their relative economic power, and with it political power, but also their financial power as savers, investors and creditors. Emerging Markets in an Upside Down World – Challenging Perceptions in Asset Allocation and Investment argues that finance theory has misunderstood risk and that this has led to poor investment decisions; and that emerging markets constitute a good example of why traditional finance theory is faulty. The book accurately describes the complex and changing global environment currently facing the investor and asset allocator. It raises many questions often bypassed because of the use of simplifying assumptions and models. The narrative builds towards a checklist of issues and questions for the asset allocator and investor and then to a discussion of a variety of regulatory and policy issues. Aimed at institutional and retail investors as well as economics, finance, business and international relations students, Emerging Markets in an Upside Down World covers many complex ideas, but is written to be accessible to the non-expert.

Commercially used for food flavorings, toiletry products, cosmetics, and perfumes, among others, citrus essential oil has recently been applied physiologically, like for chemoprevention against cancer and in aromatherapy. Citrus Essential Oils: Flavor and Fragrance presents an overview of citrus essential oils, covering the basics, methodology, and applications involved in recent topics of citrus essential oils research. The concepts, analytical methods, and properties of these oils are described and the chapters detail techniques for oil extraction, compositional analysis, functional properties, and industrial uses. This book is an unparalleled resource for food and flavor scientists and chemists.

While the scientific study of vision is well-advanced, a universal theory of qualitative visual appearances (texture, shape, colour and so on) is still lacking. This interdisciplinary handbook presents the work of leading researchers around the world who have taken up the challenge of defining and formalizing the field of ‘experimental phenomenology'. Presents and discusses a new perspective in vision science, and formalizes a field of study that will become increasingly significant to researchers in visual science and beyond The contributors are outstanding scholars in their fields with impeccable academic credentials, including Jan J. Koenderink, Irving Biederman, Donald Hoffmann, Steven Zucker and Nikos Logothetis Divided into five parts: Linking Psychophysics and Qualities; Qualities in Space, Time and Motion; Appearances; Measurement and Qualities; Science and Aesthetics of Appearances Each chapter will have the same structure consisting of: topic overview; historical roots; debate; new perspective; methods; results and recent developments

Foundations of Voice Studies provides a comprehensive description and analysis of the multifaceted role that voice quality plays in human existence. Offers a unique interdisciplinary perspective on all facets of voice perception, illustrating why listeners hear what they do and how they reach conclusions based on voice quality Integrates voice literature from a multitude of sources and disciplines Supplemented with practical and approachable examples, including a companion website with sound files at www.wiley.com/go/voicestudies Explores the choice of various voices in advertising and broadcasting, and voice perception in singing voices and forensic applications Provides a straightforward and thorough overview of vocal physiology and control

Modern flavours and fragrances are complex formulated products containing blends of aroma compounds with auxiliary materials, enabling desirable flavours or fragrances to be added to a huge range of products. The flavour and fragrance industry is a key part of the worldwide specialty chemicals industry, yet most technical recruits have minimal exposure to flavours and fragrances before recruitment. The analytical chemistry of flavour and fragrance materials presents specific challenges to the analytical chemist, as most of the chemicals involved are highly volatile, present in very small amounts and in complex mixtures. Analytical Methods for Flavor and Fragrance Materials covers the most important methods in the analysis of flavour and fragrance materials, including traditional and newly emerging methodologies. It discusses the capabilities of the various analytical methods for flavour and fragrance analysis and guides the newcomer to the most appropriate techniques for specific analytical problems.