Television Truths
Автор: Группа авторов
Год издания: 0000
Television Truths considers what we know about TV, whether we love it or hate it, where TV is going, and whether viewers should bother going along for the ride. This engaging volume, written by one of television's best known scholars, offers a new take on the history of television and an up-to-date analysis of its imaginative content and cultural uses. Explores the pervasive, persuasive, and powerful nature of television: among the most criticized phenomena of modern life, but still the most popular pastime ever Written by John Hartley, one of television’s best known scholars Considers how television reflects and shapes contemporary life across the economic, political, social and cultural spectrum, examining its influence from historical, political and aesthetic perspectives Probes the nature of, and future for, television at a time of unprecedented change in technologies and business plans Provides an up-to-date analysis of content and cultural uses, from the television live event, to its global political influence, through to the concept of the “TV citizen” Maps out a new paradigm for understanding television, for its research and scholarship, and for the very future of the medium itself
The Optimism Advantage. 50 Simple Truths to Transform Your Attitudes and Actions into Results
Автор: Terry Paulson L.
Год издания:
Sharpen your skills and shape attitudes to achieve high levels of success personally and professionally The Optimism Advantage offers tangible, proven techniques for turning life's obstacles into opportunities with confidence and competence. Today's economy offers plenty of reasons to feel powerless and frustrated. But why would you, when it offers just as many reasons to be optimistic, resourceful, and persistent? After all, adversity is everywhere…but it's how you handle adversity that makes the difference in your personal and professional life. Each chapter provides new ways to sharpen your own skills and help others to face ever-present organizational and personal challenges with the kind of positive attitude that leads to resilience and results. Presents important truths for maintaining your sanity and effectiveness during times of economic or organizational turmoil Shows you how to turn yourself into a valuable, recyclable asset, rather than a disposable «employee» Author Terry Paulson is a preeminent expert on the human side of optimism and a powerful, renowned professional speaker The Optimism Advantage offers much needed relief, hope, and practical tools for everyone who feels trapped and powerless in the face of current economic conditions.
The Little Book of Main Street Money. 21 Simple Truths that Help Real People Make Real Money
Автор: Jonathan Clements
Год издания:
"A gem from one of the most brilliant minds in personal finance." —Ben Stein, author, actor, TV personality, and New York Times columnist «Investing, as it is said, is simple but it is not easy. Jonathan Clements's fine new Little Book underscores the priceless (and price-less) value of simplicity. And his sage advice on living the good life and on spending well and saving wisely will surely make it, if not easy, at least easier for us to achieve financial peace of mind.» —John C. Bogle, founder of Vanguard and author of Enough «Nobody, and I mean nobody, can make the world of investing as easy to understand as Jonathan Clements can. In this wonderful book, he teaches Main Street how to beat Wall Street at its own game-and how to have fun along the way. This book does not stop at merely making you richer and smarter; it will even help you lead a better life.» —Jason Zweig, author of Your Money and Your Brain and editor of Benjamin Graham's The Intelligent Investor «Jonathan Clements is one of our wisest and finest writers in the field of personal finance. This Little Book contains gems of wisdom not only about investing, but also about living a full and satisfying life.» —Burton G. Malkiel, author of A Random Walk Down Wall Street «Easy to read, easy to understan-and easy to put to work-this Little Book is a winner. I'm getting copies for our children-and their children, too.» —Charles D. Ellis, author of Winning the Loser's Game
Make Millions Selling on QVC. Insider Secrets to Launching Your Product on Television and Transforming Your Business (and Life) Forever
Автор: Nick Romer
Год издания:
Make Millions Selling on QVC is more than just a guide to getting you and your products in front of millions of potential customers; it’s an inside look at how the largest television retailer in the world operates. The information and advice found throughout these pages will give you a distinct edge in this competitive business and allow you to exceed your professional expectations and enjoy the success you deserve.
The Billion Dollar BET. Robert Johnson and the Inside Story of Black Entertainment Television
Автор: Brett Pulley
Год издания:
Praise for The Billion Dollar BET «In a gripping narrative that is both inspirational and cautionary, Brett Pulley tells us how Robert Johnson built Black Entertainment Television into a billion-dollar media empire. In a remarkable feat of reporting, without Johnson's cooperation, Pulley shows what it really takes to get ahead in America today, and in doing so provides as valuable a cultural as business history.» –James B. Stewart Pulitzer Prize-winning journalist and bestselling author of DisneyWar, Den of Thieves, and Heart of a Soldier «Like or dislike? Agree or disagree? Bob Johnson's richly varied and fascinating life presses you against the window that Brett Pulley opens widely.» –Bernard Shaw retired CNN anchor «Through his BET network, Bob Johnson reached the pinnacle of capitalism, the billionaire boys club, in the spirit of legions of driven, American moguls . . . Veteran business journalist Brett Pulley peels back the layers of this fascinating and complex entrepreneur.» –Teri Agins Senior Special Writer, the Wall Street Journal, and author of The End of Fashion: How Marketing Changed the Clothing Business Forever
Leading the Way. Three Truths from the Top Companies for Leaders
Автор: Robert Gandossy
Год издания:
In Leading the Way, Hewitt Associates’ business leaders Robert Gandossy and Marc Effron present their findings from the largest research project ever conducted on leadership, the «Top Companies for Leaders.» Using data from more than 600 companies around the globe and interviews with senior executives at the top companies, they present a compelling business case for investing in growing leaders. Their stories, examples, and tactics provide tangible, practical tools for leaders everywhere.