Найти книгу: "Profit From Your Forecasting Software"

Go beyond technique to master the difficult judgement calls of forecasting A variety of software can be used effectively to achieve accurate forecasting, but no software can replace the essential human component. You may be new to forecasting, or you may have mastered the statistical theory behind the software’s predictions, and even more advanced “power user” techniques for the software itself—but your forecasts will never reach peak accuracy unless you master the complex judgement calls that the software cannot make. Profit From Your Forecasting Software addresses the issues that arise regularly, and shows you how to make the correct decisions to get the most out of your software. Taking a non-mathematical approach to the various forecasting models, the discussion covers common everyday decisions such as model choice, forecast adjustment, product hierarchies, safety stock levels, model fit, testing, and much more. Clear explanations help you better understand seasonal indices, smoothing coefficients, mean absolute percentage error, and r-squared, and an exploration of psychological biases provides insight into the decision to override the software’s forecast. With a focus on choice, interpretation, and judgement, this book goes beyond the technical manuals to help you truly grasp the more intangible skills that lead to better accuracy. Explore the advantages and disadvantages of alternative forecasting methods in different situations Master the interpretation and evaluation of your software’s output Learn the subconscious biases that could affect your judgement toward intervention Find expert guidance on testing, planning, and configuration to help you get the most out of your software Relevant to sales forecasters, demand planners, and analysts across industries, Profit From Your Forecasting Software is the much sought-after “missing piece” in forecasting reference.

Андрей Юнисов – о методах веб-анализа, о путях улучшения трафика, о качественных и количественных аспектах интернет-бизнеса, о спорности маркетинга в соцмедиа, о том, как измерить лояльность к бренду, и о том, какие инструменты для веб-анализа предпочитает он сам. Интервью с гостем: – Андрей Юнисов, его карьера, работа в Parallels и собственный бизнес. – Насколько важна в веб-анализе математическая компонента? – Какие инструменты используют в WebProfiters? Google Analytics и «Яндекс.Метрика»: что и для каких целей лучше? – «Веб-аналитика объединяет две большие неразделимые части: качество трафика и то, как сайт пропускает через себя этот трафик». – Эффективность social media marketing пока труднодоказуема? – «Лояльность и бренд-метрики тоже можно померить». – Почему анализ сайта не стоит доверять маркетологам?

The bestselling guide to nonprofit planning, with proven, practical advice Strategic Planning for Nonprofit Organizations describes a proven method for creating an effective, organized, actionable strategy, tailored to the unique needs of the nonprofit organization. Now in its third edition, this bestselling manual contains new information about the value of plans, specific guidance toward business planning, and additional information about the strategic plan document itself. Real-world case studies illustrate different planning and implementation scenarios and techniques, and the companion website offers templates, tools, and worksheets that streamline the process. The book provides expert insight, describing common misperceptions and pitfalls to avoid, helping readers craft a strategic plan that adheres to the core values of the organization. A well-honed strategic plan helps nonprofit managers set priorities, and acquire and allocate the resources necessary to achieve their goals. It also provides a framework for handling challenges, and keeps the focus on the organization's priorities. Strategic Planning for Nonprofit Organizations is an excellent source of guidance for managers at nonprofits of every size and budget, helping readers to: Identify the reasons for planning, and gather information from internal and external stakeholders Assess the current situation accurately, and agree on priorities, mission, values, and vision Prioritize goals and objectives for the plan, and develop a detailed implementation strategy Evaluate and monitor a changing environment, updating roles, goals, and parameters as needed Different organizations have different needs, processes, resources, and priorities. The one thing they have in common is the need for a no-nonsense approach to planning with practical guidance and a customizable framework. Strategic Planning for Nonprofit Organizations takes the fear out of planning, with expert guidance on the nonprofit's most vital management activity.

A comprehensive resource for understanding how to minimize risk and increase profits In this accessible resource, Wall Street trader and quantitative analyst Davis W. Edwards offers a definitive guide for nonprofessionals which describes the techniques and strategies seasoned traders use when making decisions. Risk Management in Trading includes an introduction to hedge fund and proprietary trading desks and offers an in-depth exploration on the topic of risk avoidance and acceptance. Throughout the book Edwards explores the finer points of financial risk management, shows how to decipher the jargon of professional risk-managers, and reveals how non-quantitative managers avoid risk management pitfalls. Avoiding risk is a strategic decision and the author shows how to adopt a consistent framework for risk that compares one type of risk to another. Edwards also stresses the fact that any trading decision that isn't based on the goal of maximizing profits is a decision that should be strongly scrutinized. He also explains that being familiar with all the details of a transaction is vital for making the right investment decision. Offers a comprehensive resource for understanding financial risk management Includes an overview of the techniques and tools professionals use to control risk Shows how to transfer risk to maximize results Written by Davis W. Edwards, a senior manager in Deloitte's Energy Derivatives Pricing Center Risk Management in Trading gives investors a hands-on guide to the strategies and techniques professionals rely on to minimize risk and maximize profits.

Learn all you need to know about trading and forecasting with technical analysis Kase on Technical Analysis is the ultimate guide to forecasting and trading technically, a comprehensive «all you need to know» review of the topics. Award-winning instructor, Cynthia A. Kase, CMT1, MFTA2, engineer, veteran energy trader, and one of the world's preeminent market technicians, captures her 30 plus years of experience in thirteen half-hour sessions, for more than six in-depth hours on technical analysis essentials. Viewers will develop a better understanding of charting and technical indicators, and get an inside look at cutting edge material based on Kase's own unique indicators and innovative approaches to trading and forecasting. The video describes key techniques for interpreting market behavior and developing a technical approach to trading. The workbook provides practice exercises that reinforce the concepts learned as Kase guides viewers through the various methodologies and their real-life applications to successful market interactions. Technical analysis is based on the premise that the behavior of a market reveals all that is known about it. Price action, volatility and rates of price changes may be harnessed by Kase's techniques to forecast future prices, identify low risk, high reward trading opportunities, and to cut losses while letting profits run. Kase on Technical Analysis shows how it's done, providing clear and wide-ranging instruction and expert insight that helps viewers to: Build a foundational understanding of charting and technical indicators, including an introduction to latest techniques Learn the most important technical methods for interpreting and analyzing market behavior Effectively apply technical analysis to trading strategy, risk management and market forecasting Formulate entry and exit strategies by using pattern recognition and properly applying technical indicators Technical analysis is a core discipline used by successful traders to assess market conditions and time trades. This package covers the aspects of technical analysis needed for intelligent interaction with the markets, from theory to practice, with concrete guidance toward real-world application. For traders wanting to «come up to speed» on technical analysis, for those wanting a refresher on the topic, as well as for seasoned traders looking for new ideas, Kase on Technical Analysis provides deep insight from a global authority. 1 Chartered Market Technician awarded by the Market Technicians Association 2 Master of Financial Technical Analysis awarded by the International Federation of Technical Analysts