Найти книгу: "Temptation"

A marriage and a family reach breaking point on an annual holiday in the loveliest hotel in Ireland.Dermot Bolger is one of the leading figures on the Irish literary scene. Very influential, amazingly energetic and prolific, popular and extremely well respected.Dermot writes fast-paced, incredibly readable novels, usually with a thriller element, always about Ireland, more often than not about its Troubles. ‘Temptation’ is quite different. It is about family life. It describes five days in the lives of Alison, her husband Peadar and their three children, who are taking their annual holiday on the southeastern coast of Ireland. Each member of the family has his or her own hopes for the holiday and preoccupations about the lives they are briefly leaving behind. The holiday serves as a turning point in their lives, as Alison and Peadar’s marriage is put to the test and the vulnerabilities of their children are brought to the fore.Previous novels have always featured a female central character, and Dermot seems to love writing from a female perspective – and very good he is at it too. This new novel takes this strength and makes the most of it. Paciness and great readability are packed in there too.

How to make customers feel good about doing what you want Learn how companies make us feel good about doing what they want. Approaching persuasive design from the dark side, this book melds psychology, marketing, and design concepts to show why we’re susceptible to certain persuasive techniques. Packed with examples from every nook and cranny of the web, it provides easily digestible and applicable patterns for putting these design techniques to work. Organized by the seven deadly sins, it includes: Pride – use social proof to position your product in line with your visitors’ values Sloth – build a path of least resistance that leads users where you want them to go Gluttony – escalate customers’ commitment and use loss aversion to keep them there Anger – understand the power of metaphysical arguments and anonymity Envy – create a culture of status around your product and feed aspirational desires Lust – turn desire into commitment by using emotion to defeat rational behavior Greed – keep customers engaged by reinforcing the behaviors you desire Now you too can leverage human fallibility to create powerful persuasive interfaces that people will love to use – but will you use your new knowledge for good or evil? Learn more on the companion website, evilbydesign.info.

A commemorative edition of the landmark book from Patrick Lencioni When it was published ten years ago, The Five Temptations of a CEO was like no other business book that came before. Highly sought-after management consultant Patrick Lencioni deftly told the tale of a young CEO who, facing his first annual board review, knows he is failing, but doesn't know why. Refreshingly original and utterly compelling, this razor-sharp novelette plus self-assessment (written to be read in one sitting) serves as a timeless and potent reminder that success as a leader can come down to practicing a few simple behaviors?behaviors that are painfully difficult for each of us to master. Any executive can learn how to recognize the mistakes that leaders can make and how to avoid them. The lessons of The Five Temptations of a CEO, are as relevant today as ever, and this special anniversary edition celebrates ten years of inspiration and enlightenment with a brand new introduction and reflections from Lencioni on the new challenges in business and leadership that have occurred in the past ten years.