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This book is a study of the causes of spam, the behaviors associated to the generation of and the exposure to spam, as well as the protection strategies. The new behaviors associated to electronic communications are identified and commented. Have you ever felt overwhelmed by the number of e-mail and textual messages in your inbox, be it on your laptop, your Smartphone or your PC? This book should help you in finding a wealth of answers, tools and tactics to better surf the ICT wave in the professional environment, and develop proper protection strategies to mitigate your exposure to spam in any form.

In this work I look how the conflicts influence on the market structure and its peculiar communication. At the same time is appraised the semiotic substance and power of the signs for the interpretation of a coercive changing economic reality. In the specific aspects of examination are included typical moments of military confrontation in Ukraine and in the territories, where Islamic State has activity. Some observations of the wars in ex-Yugoslavia from the 90s are also included.

Implement a more constructive approach to difficult students Lost and Found is a follow-up to Dr. Ross Greene's landmark works, The Explosive Child and Lost at School, providing educators with highly practical, explicit guidance on implementing his Collaborative & Proactive Solutions (CPS) Problem Solving model with behaviorally-challenging students. While the first two books described Dr. Greene's positive, constructive approach and described implementation on a macro level, this useful guide provides the details of hands-on CPS implementation by those who interact with these children every day. Readers will learn how to incorporate students' input in understanding the factors making it difficult for them to meet expectations and in generating mutually satisfactory solutions. Specific strategies, sample dialogues, and time-tested advice help educators implement these techniques immediately. The groundbreaking CPS approach has been a revelation for parents and educators of behaviorally-challenging children. This book gives educators the concrete guidance they need to immediately begin working more effectively with these students. Implement CPS one-on-one or with an entire class Work collaboratively with students to solve problems Study sample dialogues of CPS in action Change the way difficult students are treated The discipline systems used in K-12 schools are obsolete, and aren't working for the kids to whom they're most often applied – those with behavioral challenges. Lost and Found provides a roadmap to a different paradigm, helping educators radically transform the way they go about helping their most challenging students.

With so many social challenges facing our world, trying to effect change feels daunting. The problems are complex, the politics murky, and the players innumerable. Yet, every day there are regular heroes making a significant impact on our most intractable social issues. “Can’t Not Do” is a catchphrase for the urge that captures the heart of effective social change agents—explaining, in their own words, their passion and drive: “I can’t not do this.” “It’s not that I can do this, it’s that I can’t not.” “I could not imagine not doing something about this issue.” The surprising truth from the trenches is: we already have numerous proven solutions for our many social challenges; what our world needs most, and what most changes our children’s future, are more people prepared and committed to act on their social impulses for the long haul. Innovation helps. Money helps, too. But greater numbers of committed people help the most. If you feel an internal, persistent call to do more for the world, Can’t Not Do will help you to bridge the gap between “wanting to do” and “doing”—to access the drive of an effective change agent, to break through self-imposed barriers, to learn key principles for success, and to start seeing yourself acting as a change agent. There is no “secret sauce” someone is born with and no special club needed to be successful at social change. Rather, successful change agents share some fundamental orientations to the world and to their committed cause and, over time, learn certain lessons that help them become more effective. These lessons are reflected in Can’t Not Do in seven seemingly simple questions that provide guideposts and unlock the reader’s potential to make a difference for a social cause they care about. This isn’t a self-help book. It’s an inspiring narrative intertwined with a “street-readiness” dialogue, between the author and you, between you and your inner aspirations. These are authentic success stories, vital questions, and unconventional answers that can guide and inspire you to realize your greatest potential.

Grow revenue by leveraging behavioral marketing during your next campaign Behavioral Marketing guides you in using relatively new marketing tactics to grow revenue and create process efficiencies. An incredibly valuable text, this book defines the key principles of behavioral marketing—including customer journey mapping, channel-level planning, data capture and hygiene, campaign creation, delivery best practices, and measurement/optimization—and shows you how to fix highly inefficient processes while implementing your next marketing initiative. Within the pages of this resource are the secrets to improving processes and becoming more 'revenue predictable'—things that benefit businesses in virtually any industry. Additionally, this book provides you with case studies that spotlight the successes and challenges experienced by other marketing pros, and offer up key lessons to assist you in sharing their triumphs and avoiding their pitfalls. Behavioral marketing, a term first coined in 2008, has become increasingly important as digital marketing tactics have becoming increasingly popular. This particular facet of marketing focuses on responding to the actions, clicks, and behaviors of both current and prospective customers—and allows you to use this data to adapt your marketing efforts to customer preferences. The results of this dynamic marketing approach are often a more predictable revenue stream and a more efficient marketing department, both of which any business would welcome! Understand the key principles of behavioral marketing Create a more 'revenue predictable' business environment Examine case studies across multiple industries Discover how to achieve revenue growth and process efficiencies with the right behavioral marketing tactics Behavioral Marketing is a unique resource that brings value and insight to all marketing professionals using digital marketing tactics.

Small changes lead to big results that stick 5% More presents a painless route to change, with results that can last a lifetime. Whether you want to boost your health, wealth, or wisdom, this book reveals a key technique that makes it stick. You may already know that breaking big goals into small chunks makes them easier to achieve, but the trick is in making those chunks large enough to be productive, yet small enough to be sustainable. This book shows you how to bring your goals within reach with only five percent more effort. Five percent is almost unnoticeable in terms of effort—but it accrues quickly, with each step boosting the baseline. Increase sales, decrease your marathon time, boost your savings, or master a new skill. Just five percent more can get you where you want to be. Small changes, small commitments, and small adjustments can lead to very big results. You can accomplish more than you ever thought possible in your business or in your life. This book walks you through the 5% More strategy to help you map your path to the future. Accomplish big changes with very small steps Make bigger leaps in progress each step of the way Break big goals into manageable milestones Find a change that you can stick to for the long-term Mountain climbers don't conquer Everest on their first time out—attempting to do so would be a tragic failure. No matter what your goal, no matter what your baseline, small, incremental steps set you up for success. 5% More gives you a concrete strategy for realizing your goals and making changes that last.