Econovation. The Red, White, and Blue Pill for Arousing Innovation
Автор: Steve Faktor
Год издания: 0000
Over the last 20 years, China fed our zombie-like appetite for iPhones, Prada and Snuggies. At the same time, its biggest customer, the US, found itself in debt, under-educated, and covered with recreational tattoos. So now what? Will America wallow in mediocrity like Greece or some C-list celebrity? Or, will our legendary ingenuity save us from Tweeting…and eating our way to irrelevance? Econovation is a bold, witty response to those questions that doesn't rely on miracles or government for answers. It challenges business leaders to think differently about the next decade of the US economy and respond with big, sustainable innovations. Written by Steve Faktor, former Vice President of Growth & Innovation and head of the Chairman's Innovation Fund at American Express, Econovation is a trends book on steroids. It's bursting with practical, thought-provoking ideas no executive, entrepreneur or Fed Chairman can afford to miss. Most importantly, Econovation envisions a very different future. It's one ruled by «producerism», not consumerism. It's a future in which real innovators must do more than slide a greasy finger over the screen of an iPad. Econovation uncovers opportunities in unexpected places. You'll learn how to: Capitalize on a market that will go from making nothing to making everything…for China. Use psychological pricing and some crafty tricks from Google to reduce reliance on tapped-out consumers Sell to consumers whose new identities will be based on what they create, not what they buy, click or super-size Seduce a desperate government to finance your business, then feed you pancakes in the morning Motivate tomorrow's employee with social currency instead of the green, depreciating kind Upgrade your business and your kids with a little help from Mormons and kindergartners with hacksaws Econovation is a fresh perspective on a future we've taken for granted. It empowers readers to think big, dream big, and conquer economic conditions that will paralyze others. With a hefty dose of data, humor, and actionable ideas, Econovation offers insight and amusement in one, convenient place – a rare treat for a business book.
The White Company
Автор: Артур Конан Дойл
Год издания:
This spirited account of the exploits of a crew of Saxon archers during the Hundred Years War features cameo appearances by historical figures such as Edward III and the Black Prince. Flavorful and realistic in its depictions of medieval life, the novel combines the excitement of a rugged adventure with the romance of chivalry.
White Fang
Автор: Джек Лондон
Год издания:
"Dark spruce forest frowned on either side the frozen waterway. The trees had been stripped by a recent wind of their white covering of frost, and they seemed to lean towards each other, black and ominous, in the fading light. A vast silence reigned over the land. The land itself was a desolation, lifeless, without movement, so lone and cold that the spirit of it was not even that of sadness. There was a hint in it of laughter, but of a laughter more terrible than any sadness-a laughter that was mirthless as the smile of the sphinx, a laughter cold as the frost and partaking of the grimness of infallibility. It was the masterful and incommunicable wisdom of eternity laughing at the futility of life and the effort of life. It was the Wild, the savage, frozen-hearted Northland Wild…"
Deadly Whiteness
Автор: Alex Nork
Год издания:
After the performance of a military experiment in the Central Atlantic the squadron led by American supercruiser went home. But the disappearance of the vessel detained in place made them return. Something strange and frightful is going on in this region. People vanish, F-16 is brought down, health resort island is completely ruined.
The White Ship
Автор: Говард Филлипс Лавкрафт
Год издания:
A lighthouse keeper named Basil Elton engages upon a peculiar fantasy in which a bearded man piloting a mystical white ship is found sailing upon a bridge of moonlight. Elton joins the bearded man on this ship, and together they explore a mystical chain of islands unlike anything that can be found on Earth.