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No longer just for CEOs, celebrities, and the socially savvy, building a personal brand is now everyone's business. In today’s era of brand you, customers search your virtual identity before they meet you, unqualified competitors work to outrank you online, and the global marketplace compels you to select a specific field of expertise. Drawing on two decades of Public Relations, reputational management, and personal brand-building, Fleur Brown shows you how to take control of your commercial destiny to create your own authentic, unique personal brand. |
Английский язык для делового общения / English for Businessmen (комплект из 2 книг)
Автор: Дудкина Г.А., Павлова М.В., Рей З.Г., Хвальнова А.Т.
Год издания:
English for Business Communication. Английский язык для делового общения. Учебное пособие
Автор: Т. А. Яшина
Год издания:
Основы делового английского языка. The ABC of Business English. Учебное пособие
Автор: А. А. Кашаев
Год издания: