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Akashic launches this BLACK SHEEP YA imprint with this title and a second YA title by Christopher John Farley. This will be the first in a series of YA novels all starring the same protagonist. Both authors (they are parents of young teenage children) will be very active in book promotion. Publicize to major dailies, weeklies, literary publications, alternative publications. Major radio and television push. Akashic's promotion will have a strong social media component Получить ссылку |
Gamechangers. Creating Innovative Strategies for Business and Brands; New Approaches to Strategy, Innovation and Marketing
Автор: Peter Fisk
Год издания:
Shake up and redefine the market by changing your game! A new generation of businesses is rising out of the maelstrom of economic and technological change across our world. These companies are shaking up the world. In Gamechangers Peter Fisk has sought out the brands and businesses, large and small, from every continent, who are changing the game… and shows how we can learn the best new approaches to strategy and leadership, innovation and marketing from them. ‘Gamechangers’ are disruptive and innovative, they are more ambitious, with stretching vision and enlightened purpose. They find their own space, then shape it in their own vision. Most of all they have great ideas. They outthink their competition, thinking bigger and different. They don’t believe in being slightly cheaper or slightly better. Why be 10% better, when you could be 10 times better? Gamechangers is built around 10 themes that are shaping the future of business, brought to life with 100 case studies from across the world, and 16 practical canvases to make the best ideas happen in your business. The book is supported by a range of seminars, workshops and digital resources. Gamechangers offers guidance on: Thinking smarter and acting faster Embracing the new tricks of business Understanding how gamechangers dream and disrupt Delivering practical results and winning
The Business of Being the Best. Inside the World of Go-Getters and Game Changers
Автор: Molly Fletcher
Год издания:
How the very best get to—and stay at—the top From the arenas of professional sports to the boardrooms of major businesses, a thin slice of peak performers dominates every field. What is their secret to success? Few people know what drives these world-leaders like sports agent Molly Fletcher. Not only has Fletcher herself risen to the top of a tough, male-dominated field—CNN dubbed her «the female Jerry Maguire»—but she has also represented hundreds of successful athletes, coaches, and broadcasters in baseball, golf, basketball, and football. Her experience reveals exactly what it takes to play like «the best.» Breaks success into accessible strategies like smart negotiation, likability, and personal brand-building Features interviews with such notables as Home Depot cofounder and Atlanta Falcons owner Arthur Blank, future Hall of Fame pitcher John Smoltz, and football legend Roger Staubach Connects high performance to values by showing how the best give back No matter what you do or what game you play, Fletcher's authoritative and inspirational look at the top 1 percent will help you win.
Creative Genius. An Innovation Guide for Business Leaders, Border Crossers and Game Changers
Автор: Peter Fisk
Год издания:
Time and space. Genetics and robotics. Education and fashion. Possibilities limited only by our imaginations. The future is yours to create. Could you be the Leonardo da Vinci of our times? Most ideas are incremental, quickly copied and suffocated by conventions. «Future back» thinking starts with stretching possibilities then makes them a reality «now forward». The best ideas emerge by seeing what everyone has seen, and thinking like nobody else. Newness occurs in the margins not the mainstream. Solutions emerge through powerful fusions of the best ideas into practical, useful concepts. Creative people rise up. Visionaries, border crossers and game changers. Engage your right brain, open your eyes, think more holistically… intuition rules. From Apple to Blackberry, GE to Google, innovative companies stand out from the crowd not so much for their exceptional products, despite what one might assume, but for the way they challenge conventions, redefine markets, and change consumer expectations. Apple didn't just create the iPod; it envisioned the future of music and then made a product to service that future. And the same holds true for every highly innovative company. In Creative Genius, Peter Fisk presents ten tracks for innovation and provides business blueprints for making that innovation happen. Creative Genius is inspired by the imagination and perspective of Leonardo da Vinci, in order to drive creativity, design and innovation in more radical and powerful ways. It includes practical tools ranging from scenario planning and context reframing to accelerated innovation and market entry, plus 50 tracks, 25 tools, and 50 inspiring case studies. Creative Genius is «the best and last» in the Genius series by bestselling author Peter Fisk. Others include Business Genius, Marketing Genius and Customer Genius.
Thermal Design. Heat Sinks, Thermoelectrics, Heat Pipes, Compact Heat Exchangers, and Solar Cells
Автор: H. Lee S.
Год издания:
The proposed is written as a senior undergraduate or the first-year graduate textbook,covering modern thermal devices such as heat sinks, thermoelectric generators and coolers, heat pipes, and heat exchangers as design components in larger systems. These devices are becoming increasingly important and fundamental in thermal design across such diverse areas as microelectronic cooling, green or thermal energy conversion, and thermal control and management in space, etc. However, there is no textbook available covering this range of topics. The proposed book may be used as a capstone design course after the fundamental courses such as thermodynamics, fluid mechanics, and heat transfer. The underlying concepts in this book cover the, 1) understanding of the physical mechanisms of the thermal devices with the essential formulas and detailed derivations, and 2) designing the thermal devices in conjunction with mathematical modeling, graphical optimization, and occasionally computational-fluid-dynamic (CFD) simulation. Important design examples are developed using the commercial software, MathCAD, which allows the students to easily reach the graphical solutions even with highly detailed processes. In other words, the design concept is embodied through the example problems. The graphical presentation generally provides designers or students with the rich and flexible solutions toward achieving the optimal design. A solutions manual will be provided.
Game Changers
Автор: Dave Asprey
Год издания:
The bestselling author of Head Strong and The Bulletproof Diet answers the question «How do I kick more ass?»—providing proven techniques for becoming happier, healthier, and smarter, culled from the wisdom and insight of world-class thought leaders and mavericks of science and business.When Dave Asprey started his Bulletproof Radio podcast more than five years ago, he sought out thought leaders and influencers in an array of disciplines, from biochemists to business titans to mediation masters. These folks were some of the top performing humans in the world, people who had changed their areas of study or even pioneered entirely new fields. Dave wanted to know: What did they have in common? What mattered most to them? What makes them so successful at what they do—and what makes them happiest? And so, at the end of each interview, Dave began asking the same question: «What are your top three recommendations for people who want to kick more ass?» Combing through the recordings, looking for patterns and common threads, he found that the wisdom gleaned from these highly successful people can be distilled into three main categories: body, mind, and spirit. Game Changers is the culmination of Dave’s years-long statistical analysis of these conversations, offering thirty-six science-backed, high performance «laws» that are a virtual playbook for how to become not only more successful, but also happier and healthier. Each chapter of Game Changers is structured around one of these laws. Dave combines anecdotes from game changers like Daniel Amen, David Perlmutter, Arianna Huffington, Dan Harris, and Tim Ferris with his own research and practical advice that readers can put into action immediately. From practising gratitude and mindfulness to prioritising social connections and sex, taming fear and anxiety to optimising nutrition and movement, Dave brings together the wisdom of today’s game-changers to help everyone optimise their lives.
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