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This practical handbook presents Shakti Gawain's definition of prosperity, one that places importance on the fulfillment of our real desires rather than the amount of money we have. Most people equate prosperity with money – if they only had more of it, they would prosper. In this new, innovative look at self-fulfillment, personal-growth pioneer Shakti Gawain shows us the pitfalls of such thinking – how people, regardless of their wealth, eventually find money fails to offer true contentment. Shakti Gawain presents a new definition of prosperity, one that places importance on fulfillment of the heart and soul rather than on monetary gain. She dismantles the cause-and-effect relationship most people construct around money and happiness, without ignoring the important role money plays in our lives. She challenges us to pay attention to our deepest longings, and yet to discard false desires. Shakti shows us how to create true prosperity, which includes satisfying relationships, happiness, and fulfillment. Her unique method of self-examination helps readers recognize the paradoxical relationships they establish with money. Instead of either denying its value or giving it too much importance, Gawain shows how money can be used to teach people to identify where they need more balance in their lives, freeing them to pursue fulfilling relationships and personal satisfaction – the main ingredients of true prosperity. She speaks with authority and warmth as she sheds new understanding on a subject that concerns us all. Получить ссылку |
Creating global brand. 1
Автор: Maikl Sosnin
Год издания:
First part of the book. For any manager of any position from a general manager in regional companies or regional manager in international companies. Basic knowledge to understand how modern international business works.
Creating global brand. 2
Автор: Maikl Sosnin
Год издания:
2 part For any manager of any position from General manager in regional companies, Regional manager in international companies. Basic knowledge to understand how modern international business work.
Creating global brand. 0
Автор: Maikl Sosnin
Год издания:
0 part For any manager of any position from A general manager in regional companies or A regional manager in international companies. Basic knowledge to understand how modern international business work.
Creating global brand. 3
Автор: Maikl Sosnin
Год издания:
3 part of the book. For any manager of any position from a General manager in regional companies or a Regional manager in international companies. Basic knowledge to understand how modern international business work.
Branding for the Public Sector. Creating, Building and Managing Brands People Will Value
Автор: Paul Temporal
Год издания:
How to apply for-profit marketing strategies to non-profit organizations Branding for the Public Sector presents powerful and effective branding strategies for the public sector illustrated through case studies and examples. The book covers branding architecture, brand vision, market research, brand perception, engagement, communication, managing brand change and much more. Additionally, the book highlights the future of public sector branding and how organizations in the public sector may be a key driver of economic growth and prosperity through the twenty-first century. Branding for the Public Sector offers expert guidance for managers and leaders who want to build powerful, influential brands in the public sector. Presents strategies and actions for building a powerful, memorable public sector brand Explains why the public sector will be the next huge growth sector in branding Explores the competencies needed to successfully manage a public sector brand
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