Скачать книгу - Stealing Kisses

Katya Andresen, a veteran marketer and nonprofit professional, demystifies winning marketing campaigns by reducing them to ten essential rules and provides entertaining examples and simple steps for applying the rules ethically and effectively to good causes of all kinds. The Robin Hood rules steal from the winning formulas for selling socks, cigarettes, and even mattresses, with good advice for appealing to your audiences’ values, not your own; developing a strong, competitive stance; and injecting into every message four key elements that compel people to take notice. Andresen, who is also a former journalist, also reveals the best route to courting her former colleagues in the media and getting your message into their reporting. Katya Andresen is Vice President of Marketing at the charitable giving portal Network for Good, which was founded by AOL, Yahoo! and Cisco. Before joining Network for Good, she was Senior Vice President of Sutton Group, a marketing and communications firm supporting non-profits, government agencies, and foundations working for the social good. Previously she was a marketing consultant overseas, promoting causes ranging from civil society in Ukraine to ecotourism in Madagascar. She also worked for CARE International. She has trained hundreds of causes in effective marketing and media relations, and her marketing materials for non-profits have won national and international awards. In addition to writing Robin Hood Marketing: Stealing Corporate Savvy to Sell Just Causes, Katya was featured in the e-book, Nine Minds of Marketing. She is also a co-author of a chapter in the book, People to People Fundraising – Social Networking and Web 2.0 for Charities. Fundraising Success Magazine named her Fundraising Professional of the Year in 2007. Katya traces her passion for good causes to the enormous social need she witnessed as a journalist prior to her work in the non-profit sector. She was a foreign correspondent for Reuters News and Television in Asia and for Associated Press, the San Francisco Chronicle and the Dallas Morning News in Africa. She has a bachelor's degree in history from Haverford College. Visit her blog to learn more…http://www.nonprofitmarketingblog.com/

Truly, madly, deadly…Kristin Cast and Alyson Noel head up this collection of 5 thrilling paranormal storiesThis irresistible collection features stories of love amidst vampires by five of today's hottest authors-Kristin Cast (Tempted), Richelle Mead (Vampire Academy), Alyson Noel (Evermore), Kelley Armstrong (The Summoning), and Francesca Lia Block (Pretty Dead).From a fugitive vampire forced to trust a boy who might work for the group bent on destroying her, to the legendary romance of two immortals whose love compels them to risk everything, this exciting, heart-pounding collection brings new meaning to the words «love you forever.» Whether you're into romances that are dark and moody or light and fun, these stories will quench that insatiable thirst for enchanting tales of the beautiful undead.

Love is right around the snowy bend in two classic Diana Palmer Christmas stories. Two unforgettable heroines might just find passion, redemption and happily-ever-after in their stockings this year….Snow Kisses–When former model Abby Shane returns home to the Big Sky country she's always loved, she is a pale shadow of her former self. After what happened to her in New York, she can't let any man touch her again. But Cade McLaren isn't just any man, and in his powerful arms Abby slowly begins to heal. If only his attentions stemmed from love instead of pity. Instead, Abby hungers for that other all-consuming blaze she'd sparked in him one summer night a lifetime ago….Lionhearted–As Christmas approaches in Jacobsville, Texas, starry-eyed debutante Janie Brewster is determined to prove to rancher Leo Hart that she's perfect for him. However, attempting to dazzle the confirmed bachelor with her newly acquired ranching skills only ends up vexing him even further. But wait…is it hot-blooded hunger–and not dark disdain–gleaming in his eyes during those smoldering kisses beneath the mistletoe?

A fun and feisty novel from master storyteller Jean Ure – with a gorgeous look to appeal to all girls who love real-life stories.Thirteen-year-old Tamsin has never had a boyfriend, and she's starting to feel left behind. Even her ten-year-old sister has a boyfriend, so surely it must be her turn soon! When Tamsin meets Alex, she just can't stop thinking about him, and she’s thrilled when he asks her out on a date. But he’s sixteen and has already left school. Before she knows it, Tamsin is lying about her age and going behind her parents back… but for how long can she keep up the pretence?A charming story about the innocence of first love – and learning to do the right thing.