Скачать книгу - Boardrooms & a Billionaire Heir / Jealousy & a Jewelled Proposition

Richard Pratt was one of Australia's most successful, formidable and charismatic businessmen. Yet for all this he was unfailingly human, his life playing out like a drama even after the final act. Self-made billionaire, family man, generous philanthropist, patron of the arts and Carlton Football Club saviour were just a few of Pratt's many guises, and in this compelling biography the truth behind the headlines is revealed. The twists and turns of Pratt's life are chronicled with candour – from humble beginnings in Poland to the heights of global business success tainted by the humiliating price-fixing scandal that earned Visy the largest corporate fine in Australia's history. Pratt's many achievements and controversies polarised public opinion but made him one of Australia's most enigmatic public figures. Though his legacy is debatable, no-one can deny that Richard Pratt was … one out of the box.

The authors of the international bestseller Business Model Generation explain how to create value propositions customers can’t resist Value Proposition Design helps you tackle the core challenge of every business – creating compelling products and services customers want to buy. This highly practical book, paired with its online companion, will teach you the processes and tools you need to create products that sell. Using the same stunning visual format as the authors’ global bestseller, Business Model Generation, this sequel explains how to use the “Value Proposition Canvas” to design, test, create, and manage products and services customers actually want. Value Proposition Design is for anyone who has been frustrated by new product meetings based on hunches and intuitions; it’s for anyone who has watched an expensive new product launch fail in the market. The book will help you understand the patterns of great value propositions, get closer to customers, and avoid wasting time with ideas that won’t work. You’ll learn the simple process of designing and testing value propositions, that perfectly match customers’ needs and desires. In addition the book gives you exclusive access to an online companion on Strategyzer.com. You will be able to assess your work, learn from peers, and download pdfs, checklists, and more. Value Proposition Design is an essential companion to the ”Business Model Canvas” from Business Model Generation, a tool embraced globally by startups and large corporations such as MasterCard, 3M, Coca Cola, GE, Fujitsu, LEGO, Colgate-Palmolive, and many more. Value Proposition Design gives you a proven methodology for success, with value propositions that sell, embedded in profitable business models."

"IN The eBay Billionaires' Club, you will read thestories of twelve professional eBay merchants whorecognized a great business opportunity on the Internetand pursued it-some at great personal financial risk.In every case, the gamble has paid off. There are some powerful lessons to be learnedfrom these entrepreneurs, whose experiences truly runthe gamut. In the end, what they all have in common is that they started small-and some have purposely decided to stay that way. You'll quickly discover that eBay success really iswithin your reach, because every person in this bookbegan at the very bottom. What's more, a number of them have achievedincredible growth in a relatively short period of time,which should motivate you to stop thinking aboutyour idea and get started on the road to becoming amember of this elite club yourself. Get your highlighters out and fasten your seat belts for a journey that will put you on the road to building your own million-dollar-or perhaps even billion-dollar-eBay business!" —From the Introduction to The eBay Billionaires' Club

Praise for Google Speaks «It's not hard to see that Google is a phenomenal company....At Geico, we pay these guys a whole lot of money for this and that key word.» –Warren Buffett «Google rocks. It raised my perceived IQ by about 20 points.» –Wes Boyd, President of Moveon.Org «Google is my rapid response research assistant. It's the Swiss Army knife of information retrieval.» –Lloyd Grove, columnist, Portfolio.com «Who's afraid of Google? Everyone.» –Wired magazine «Writers of the past had absinthe, whiskey or heroin. I have Google.» –Michael Chabon, author of The Amazing Adventures of Kavalier and Clay