Скачать книгу - The Creative Capital of Cities. Interactive Knowledge Creation and the Urbanization Economies of Innovation
This book challenges the new urban growth concepts of the creative class and creative industries from a critical urban theory perspective. Critiques Richard Florida's popular books about cities and the creative class Presents an alternative approach based on analyses of empirical research data concerning the German urban system and the case study regions, Hanover and Berlin Underscores that the culture industry takes a leading role in conforming with neoliberal conceptions of labor markets


Официальный учебный курс. Adobe Creative Suite 2 Официальный учебный курс. Adobe Creative Suite 2

Автор: 

Год издания: 

Эта книга по программе Adobe Creative Suite 2 входит в знаменитую серию "Classroom in a Book" - официальный учебный курс фирмы Adobe. Книги из этой серии уникальны - они написаны и тщательно протестированы разработчиками фирмы Adobe. В книге описаны все программы пакета Creative Suite 2: Photoshop CS2, Illustrator CS2, InDesign CS2, GoLive CS2, Cue CS2, Acrobat 7, Bridge, Stock Photos. Это мощный и интегрированный набор дизайнерских инструментов для подготовки печатных и электронных публикаций, в том числе для создания Web-сайтов. Книга содержит все, что нужно для практического освоения программ Creative Suite 2. Прочитав ее, даже новичок научится создавать художественные работы профессионального вида, эксперты же научатся распределять свою работу между приложениями пакета, чтобы исполнить ее гораздо быстрее и эффективнее.


3DCreative №9 (september 2009) 3DCreative №9 (september 2009)

Автор: Коллектив авторов

Год издания: 



Social Capital and Strategy Effectiveness: An Empirical Study of Entrepreneurial Ventures in a Transition Economy Social Capital and Strategy Effectiveness: An Empirical Study of Entrepreneurial Ventures in a Transition Economy

Автор: I. Manev

Год издания: 

Although new ventures’ competitive positioning and their founders’ social networks are both recognized as important in the context of transition economies, not much is known about their multiplicative effect on performance. We build on the strategic management literature and social network theory to develop theoretical predictions about the role of competitive strategies and social capital for entrepreneurial performance. These are tested with survey data from Bulgaria. We find that both the venture’s competitive strategic positioning and the founder’s networking positively influence performance. The hypothesized moderating effect of networking for the relationship between differentiation strategy and performance received only tentative support. Contrary to expectations, we find a negative moderating effect of networking for the relationship of cost leadership with performance. These results suggest that the entrepreneur’s network plays a role in shaping how strategies influence performance by possibly upholding differentiation and deemphasizing cost leadership strategy. Implications for managerial practice and public policy are discussed.


Innovations and inventions. Инновации и изобретения Innovations and inventions. Инновации и изобретения

Автор: М. Н. Милеева

Год издания: 



The history of the Royal society of London for the improving of natural knowledge The history of the Royal society of London for the improving of natural knowledge

Автор: Thomas Sprat

Год издания: 

Полный вариант заголовка: «The history of the Royal society of London for the improving of natural knowledge / By Tho. Sprat».